Ballarat's Visitor      Investment Plan

Share your vision for the future of Ballarat

Help Develop Ballarat's Visitor Investment Plan

Visit Ballarat is the peak tourism body for the Ballarat region. The primary role of Visit Ballarat is promote our region and member businesses as an irresistible tourism destination.

Visit Ballarat leads the creation of the Visitor Investment Plan (VIP) every three years. The VIP engages the community to identify the key projects and infrastructure required to continue to make our region the number one destination in Western Victoria. This plan shapes our goals for the next three years, and brings in new visitor markets to play, work and live.

Do you have any big ideas that would put Ballarat on the radar of every tourist in the world? Are you the brains behind a new and engaging tourism experience? Do you have an amazing idea for an investment project to grow the region’s visitation?

Visit Ballarat invites you to share with us your best idea for consideration in the VIP.

All ideas are great ideas, and entrants will go in to the draw to win a weekend to live like a tourist in our incredible regional city*.

Example idea: A music sound shell providing a platform for major music and entertainment events, growing Ballarat and region’s live music offering

*winner will be selected at random. Please read terms and conditions for more information.




Share your idea here: